Why vertical tote bags are the best | A smart choice that combines style and practicality
If you're having trouble choosing a tote bag, we definitely recommend a vertical one! But you might be thinking, "But horizontal tote bags seem to have more storage capacity..." In fact, vertical tote bags have many charms that horizontal ones don't have.
This time, we'll explain in detail why vertical tote bags are so popular. We'll also show you the hidden power of vertical bags that will elevate your lifestyle!
Why vertical tote bags are so popular
Excellent style-up effect
Did you know that a vertical silhouette has the effect of making the person carrying it appear taller and slender ? The vertical lines of the bag create an optical illusion, flattering the overall proportions.
In particular, even a casual style like jeans and a T-shirt can instantly transform into a sophisticated look with just one vertical bag. The secret to making people think, "That person has good taste" is actually in the choice of bag.
The balance of the outfit is exquisite
Horizontal bags tend to look too wide, but vertical bags naturally follow the lines of your body and look well-balanced with any outfit .
Even when wearing wide pants, a vertical bag adds definition and prevents the look from looking sloppy. On the other hand, when wearing tight bottoms, the presence of a vertical bag makes a nice accent.
The vertical format is also superior in practicality
Traveling by train is stress-free
During the morning rush hour or when you're out on the train with friends, if you use a horizontal bag you can't help but worry about bumping into the person next to you. However, a vertical bag doesn't take up much space, so you don't have to worry about those around you even in a crowded train .
It's especially great when you're on a crowded train and want to read a book or check your smartphone, as the bag doesn't get in the way.
Comfortable shoulder style
Many vertical tote bags have long handles, which means they fit perfectly on your shoulder and don't make you tired even when carrying them for long periods of time.
Even if you have a lot of shopping bags, you can walk while using your smartphone with one hand, and it provides stability when walking hand in hand with a small child. Having both hands free is a very important point in everyday life, isn't it?
It has more storage capacity than it looks
Have you ever thought, "Vertical storage doesn't seem to hold much..."? In fact, it has a lot more capacity than it looks. In particular, A4 size documents and magazines can be neatly stored just as well as horizontal storage.
While the base area is certainly smaller than a horizontal type, the extra height makes it ideal for storing items stacked vertically. If you arrange your lunch box, plastic bottle, makeup pouch, notebook, etc. in a way that suits their shapes, you can fit more luggage in than you might think .
Choose a vertical tote bag by material
Natural materials for summer comfort
On hot summer days, synthetic fibers like polyester tend to get stuffy and uncomfortable. In such cases, natural materials like cotton and linen are recommended . They are breathable and can be used comfortably even when you sweat.
In particular, cotton bags, which utilize weaving techniques originating in the arid regions of Africa, are packed with know-how to withstand strong sunlight and high temperatures, making them perfect for the Japanese summer. You can experience the breathability learned from desert clothing even in your everyday bag.
Tips for getting the most out of your vertical bag
Prevent getting lost by storing items in small compartments
The only drawback of vertical bags is that they can make it difficult to find small items at the bottom, but this can be solved with a little ingenuity.
If you store your earphones in separate compartments using pouches or bag-in-bags, you won't have to search around in your bag wondering, "Where did my earphones go?"
Recommended color schemes for each personal color
Recommended for those with yellow undertones
If you're diagnosed with warm skin tones, earth tones and warm colors look good on you. Choosing a vertical bag in brown, beige, or mustard yellow will brighten your complexion.
When it comes to African prints, we recommend designs with orange and gold, which complement your skin tone and bring out your natural beauty.
Recommended for brevet riders
If you have a blue undertone, cool colors are your forte. Vertical bags in navy, gray, black, purple, etc. are great. Choosing a design with silver hardware will give you a more sophisticated look.
If you want a colorful accent, choose African-inspired designs that include blue and turquoise.
Choosing an ethical bag
Contributing to society with fair trade bags
Wouldn't it be great to be able to help someone in the world while enjoying fashion? By choosing a bag made through fair trade, you can support the lives of people in faraway countries.
Fairtrade Colombian Mochila (Wayū Bag)
Sustainable choices for the planet
Vertical bags made from natural or upcycled materials also have a lower environmental impact. The idea of upcycling, which breathes new life into unused materials, is the first step towards a sustainable lifestyle.
Choosing high-quality items that you can use for a long time will ultimately save you money.
Summary: Update your daily life with a vertical tote bag
Have you seen the appeal of vertical tote bags? They're not only stylish, but also practical.
It makes traveling by train easier, improves the balance of your outfit, and is comfortable to wear over the shoulder... Once you start using it, you might find yourself thinking, "I can't go back to a horizontal bag!"
Choose a color based on the results of your personal color analysis, or choose a bag made from ethical materials, and find a special item just for you. Because it's a bag you'll be using every day, choose one that you truly think is the best, without compromising on functionality or design.
We're sure that a vertical tote bag will make your lifestyle more comfortable and stylish.
Representative Kaoru Tsuji
